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SURVEYS IN THE PRESS

Recent Poll Results from Crowdology™

Note: This is an extract from a press release. Read the full press release

A recent survey by Savlon found that three quarters (75%) of mums in the UK believe that the best way to heal their children’s minor wounds is to allow a dry scab to form.  However, this is not the case.  In a recent study a group of leading European experts recommend that keeping the wound moist is not only the best way to heal a wound quickly, but also reduces the likelihood of scarring.

Studies have shown that when a minor wound is kept moist, it repairs itself up to 40 per cent faster than if it were left to dry out and a scab is allowed to form.

With 60 per cent of six to eleven year olds getting an average of almost 50 cuts and scrapes each year, mums want to be sure they are doing everything they can to heal the wound and reduce the amount of scarring their children are left with – even though this might disappoint kids who like to show off their ‘war wounds’!

It seems that the majority of mums surveyed are still under the impression that a dry scab is a good sign whilst only 8 per cent are wise to the fact that keeping the wound moist is the best way to heal their child’s cut or graze.  A further one in five were confused about which route was best.

So with over half (58%) of mums surveyed being concerned about their child being left with scars from everyday cuts and grazes, Savlon wants to dispel the myth that scabs are good and educate consumers that actually the best way to heal a minor wound is to keep it moist.

SCAB MYTHS SCUPPERED!